A good use of your videos can go a long way.
Hi, Everyone. A lot of what we do here on the WA blog is to update each other as to what is happening in our lives. Most of us are going through the training here and building external websites. I just wanted to mention some of the things I am learning with the use of my external webites.
Coming up with content ideas is challenging after you have been trying to create quite regularly for a few weeks.
I just want to share a neat little repurposing trick that makes it easier to meet that challenge.
Walking with Randy
One of the things I have started doing has been to create videos using Facebook Live. I kind of got into using the live option because there were a few weeks where we decided not to have church services in our building. I am a bi-vocational minister, and I experimented with putting the message online. Our musicians were able to do the same for the song service. That let us continue our worship services even when we shut down for a few Sundays. When we returned to having the live services, we continued putting the services online. That was quite a blessing for some of our members who are not able to get out and come to church.
I became comfortable with with using Facebook live. So, now we do the service live, and then I have my assistant transfer the videos to my YouTube channel.
My website features my business, Collegiate Consulting Service, which features my writing, speaking, coaching and marketing enterprises. My writing includes some books on marriage.
Currently, I am creating a live video each day, focusing on the following topics:
Much of the marketing videos discuss Internet marketing, and that gives me a chance to promote Wealthy Affiliate.
I call the videos, “Walking with Randy.” I have been using a pedometer on my phone, and I have worked up to walking 10,000 steps each day.
Each day, I go for a walk with my smart phone, and hold it up to video my walk. I turn on Facebook Live and talk for a few minutes on the topics I mentioned above. For instance, this morning I talked about “How to Come Up with Great Content Ideas for your Book Chapters.” Since part of what I do is to provide coaching for aspiring authors, this fits in nicely with the content on my website.
Tomorrow, I will give some writing tips during my “Walking with Randy” session. Then, as you can see, Wednesday will include some coaching tips. Thursday would regularly be about marriage, but I will probably skip it because that will be Thanksgiving day.
I encourage you to try something like that for creating content. Then you can make good use of your videos by taking that repurposed content beyond the initial recording.
You can make good use of your videos by having them transcribed. The service I used last week to turn one of the videos into a blog post is called “otter.ai.” They have a free option that will allow you to have them transcribe up to 600 minutes per month.
I was pleasantly surprised as to how accurate the transcription was.
All the sentences were in one long paragraph, so I went through and hit the enter key after a few lines that were related enough roughly to resemble a paragraph.
Oral speech is different from written speech even though the modern recommendation is to write like you talk. Still, when we speak things out, we often correct ourselves on the fly. That means that you do have to edit the transition to smooth things out, remove some wordiness, and to go ahead and rewrite the sentences where you corrected yourself.
Edit and Add Headings
You can make good use of your videos by taking that transcribed content and turn it into a blog post.
I already mentioned editing the content. Some of the sentences weill be unrecognizable. You can either eliminate them or replace them with some other wording that seems to fit.
If you can figure out good divisions, you can name those divisions. Then those names can become headings. You place those headings at the appropriate places in your edited transcript.
I then get the video link from YouTube and insert in my posts at my external website, RandysBlogs.com.
So, you repurpose the rough ideas from your videos into written content, and that is a good use of your time.
A Nice Little Bonus on This First One
The first blog post I made using this method was drived from a video titled, “What Is a Cool Website Any Aspiring Entrpreneur Can Use?” Can you guess what that website is? If you guessed, “Wealthy Affiliate,” you were right. I told why I like the WA program, and I shared several ways it could help any aspiring entrepreneur.
I put my WA affiliate link at the end of the article where I put the call to action statement to “Click Here.”
The nice little bonus was that I received an email notification that I had referred someone to WA and it was within a day or two of the blog post going live.
You can simplify your content creation by coming up with different emphases for each day of the week. Then you can speak about that topic using the Facebook Live video option. After that you can transfer you video to YouTube. Then you transcribe the video and edit it to create a blog post. You can even have your video put on the post. Then you can share the blog post back to Facebook, giving people there another chance to be exposed to your content again. Then you can share things on Twitter, LinkedIn, and other relevant places. This is a good use of your videos, and that is a neat little repurposing trick.